Online Event
Thursday, April 22, 2021
4:00 – 5:30 p.m.
Learn how to create a single page business plan for your startup using the Lean Canvas.
>>Register at eventbrite
About this Event
Love the Problem, Not Your Solution! The challenge today isn’t building more products, but uncovering the better product to build . A fundamental mindset shift for doing that is starting with problems before solutions. Problems, not solutions, create space for innovation. The Lean Canvas is centered around the target customers problems and how your solution creates value by solving those problems.
The Lean Canvas is a 1-page business plan template created by Ash Maurya that helps you deconstruct your idea into its key assumptions. It is adapted from Alex Osterwalder’s Business Model Canvas and optimized for Lean Startups. It replaces elaborate business plans with a single page business model.
Learn how to create your business model with the Lean Canvas and use it to populate your investor pitch deck. The Lean Canvas helps you tell your story of how you create, deliver, and capture value with your startup idea. We will do hands-on exercises to give you practice at creating your Lean Canvas.
Brought to you by:
Instructor: Dr. Brian K. Gladden
Brian is a strategy and innovation consultant helping businesses find unmet customer demand and create uncontested market space by using the leading proven strategy and innovation methods. He helps executive teams get to market faster, and with reduced risk, by helping them identify, validate, and build solutions to customers’ biggest problems! Dr. Gladden coaches teams on finding Problem-Solution Fit by gathering insights to customer problems, and then validating how their solution can solve those problems. Brian also guides teams to find Product-Market Fit by running quick experiments, building an MVP, and identifying early adopters. Learn how to exploit core competencies while exploring new opportunities.
Services Provided: Strategic Planning, Corporate Innovation, Startup Coaching. Brian is a strategic planning and innovation executive with extensive experience in Start-Up and Fortune 50 companies with 30 years of experience. He has worked for American, Canadian, Swiss, German, and Japanese firms.
